loss leader
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loss leader
- /ˈlɒs ˈliːdə(ɹ)/ UK
- /ˈlɔs ˈlidɚ/ US
Rhymes with -iːdə(ɹ)
noun loss leaders
- An item that is sold at or below cost in an effort to stimulate other profitable sales. Sugar was a strategic product in the scheme; in part, because it was the chief source of ‘disturbance’ in the wholesale and retail trades owing to its use as what would now be called a ‘loss leader’, and, in part, because on the supply side the industry was dominated by one refiner behind a substant
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noun item sold at or below cost to stimulate sales
| Español | gancho comercial |
|---|---|
| 한국어 | 로스리더 roseurideo |
| 日本語 | ロスリーダー rosurīdā |
| 中文 | 損失領導物 /损失领导物 |
| Português | produto de engodo, chamariz, produto chamariz |
| Français | produit d'appel |
| Deutsch | Lockvogelangebot, Lockartikel, Lockware |
| Italiano | articolo civetta |
| עברית | לוס לידר |
Talk about this word "loss leader." Wiktionary, via Micwyn, micwyn.com/word/loss%20leader. Accessed 6 Nov. 2026. loss leader. (n.d.). In Wiktionary, via Micwyn. Retrieved November 6, 2026, from https://micwyn.com/word/loss%20leader "loss leader." Wiktionary, via Micwyn. Accessed November 6, 2026. https://micwyn.com/word/loss%20leader.Cite this
@misc{loss_leader_2026,
title = {loss leader},
howpublished = {Wiktionary, via Micwyn},
year = {2026},
url = {https://micwyn.com/word/loss%20leader},
urldate = {2026-11-06}
}