message unit

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message unit

noun message units

An individual broadcasting slot, such as a single televised advertisement. The planner has to consider the nature of the advertising message: some simply require more time and space to explain. Competitive activity often dictates more message units.

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"message unit." Wiktionary, via Micwyn, micwyn.com/word/message%20unit. Accessed 6 Nov. 2026.

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message unit. (n.d.). In Wiktionary, via Micwyn. Retrieved November 6, 2026, from https://micwyn.com/word/message%20unit

Chicago

"message unit." Wiktionary, via Micwyn. Accessed November 6, 2026. https://micwyn.com/word/message%20unit.

BibTeX

@misc{message_unit_2026,
  title = {message unit},
  howpublished = {Wiktionary, via Micwyn},
  year = {2026},
  url = {https://micwyn.com/word/message%20unit},
  urldate = {2026-11-06}
}